"Argh!!! Why does it have to cost so much to learn how to market?"
If you're like most entrepreneurs starting an online business, you have some serious expertise and a passion for the people you serve... but this whole "marketing" thing is new to you. And figuring out how to market your online business seems to come with a never-ending set of skills, strategies, and tactics that you have to master.
Since most of the marketing "coaches" and "teachers" have decided to sell courses, that has meant signing up for program after program after program, each of which only covers ONE marketing skill, strategy, or tactic... complete with the sticker shock that comes with it:
Overview of marketing course (aka basic b-school)... $1,997
List Building Course... $397
Email Marketing Course... $1,497
Messaging Course... $997
Content Marketing Course... $497
Social Media Training... $497
And on... and on... and on!
When you add it all up, learning how to build your online business seems to require you to take out a second mortgage and sell your firstborn just to get started.
Have you ever thought there has to be a better way?
Well, we sure did!
Nada, Zip, Zilch, Zero, Nothing...
☝️☝️ That's What We Think You Should Have To Pay For Training☝️☝️
While most online marketing gurus seem most interested in squeezing every last penny out of their potential customers, my team and I are more interested in figuring out how to serve our audience.
We got sick and tired of seeing amazing people get chewed up and spit out by this industry... and recognized that the hoarding of information was a big part of the problem. The old model shut way too many people out. That frustration turned into a mission for our company…
We believe entrepreneurship should be accessible to everyone, including to people who don’t have the money to buy ALL the thousand-plus-dollar courses out there.
BADA$$ Online Marketing University™ (or BOMU™ for short) is our solution to that problem. Instead of hoarding information, we give it all away for free. And we mean ALL of it!
We don't hold anything back. BOMU™ isn't some gimmicky front-end training program that's designed to get you to buy a more in-depth training program from us... the courses in BOMU™ are comprehensive.
You don't just get courses... you get a process to build your business!
Coming up with endless amounts of cash to buy courses isn't the only challenge... another major challenge with the never-ending set of skills, strategies, and tactics that you have to master is figuring out where to start (or what to do next!).
As you're building your online business, learning the marketing and business-building topics can feel like drinking from a firehose. And for good reason, trying to figure out ALL the things at the same time IS overwhelming.
Successful business owners know that you have to focus on one thing at a time. But it's not just about focusing on one thing at a time, you have to focus on the RIGHT thing right now for your business. But that just raises another question...
How the hell are you supposed to figure out WHAT your one thing is at any given moment?
When you join BOMU™️, we walk you through The BOM™️ Process. We break building a business down into 7 phases, each of which has defined goals and focus.
Inside BOMU™️, you'll have access to an entire course that walks you through the process and a page to track your progress as you complete the objectives in each phase.
You'll know exactly what to focus on RIGHT now... and at every step, as you move forward building your thriving online business.
The courses inside of BOMU™ are designed to help you build the skills you need to build your online business. We launched BOMU™ a little over a year ago and have already built up the course catalog to include 9 courses that every online business owner needs to succeed.
BOMU™ is the gift that keeps on giving. My team, my collaborators, and I are working overtime to round out the curriculum so that it will truly cover all the major topics you need to build your online business. Building BOMU™ courses is my team's number one priority for 2022. Here are the courses that are in the works or that we anticipate adding by the middle of the year:
In the second half of the year, we will continue to expand the course offerings. We have plans to create courses about market research, brand avatars, guest outreach, analytics, running sprint tests, webinars, client retention, and evergreen funnels.
Bobby is a Harvard Law Grad turned online entrepreneur — but he’s NOT your typical lawyer. He doesn’t do suits, he hates legalese more than you do, and has a tendency to make lame pop-culture references and dad jokes.
He’s built a thriving online business by doing things a bit differently than other people… After trying the “secret” strategies all the “expert” online entrepreneurs were telling him to do, Bobby threw out the “online marketing” rulebook and started marketing his way… by giving, connecting with his audience, and building his brand.
Throwing out the rulebook helped Bobby skyrocket his business success. Nowadays, besides helping people with the “legal stuff,” Bobby helps other entrepreneurs build their own thriving businesses using fundamental marketing concepts.