I'm Bobby Klinck.
Lawyer | Marketer | Founder

I graduated from Harvard Law School with honors in 2002, but I'm not your typical lawyer. I don't do suits and am far more likely to make bad dad jokes than spout legalese. I help online business owners get their legal protection in place quickly, easily, and affordably.

About Me

I’m a Harvard Law grad turned online entrepreneur—but I’m NOT your typical lawyer. I don’t do suits, I hate legalese more than you do, and I have a bad habit of making questionable pop-culture references and dad jokes.

But don’t let my down-to-earth style fool you. I’m a highly skilled lawyer with over 20 years of experience helping business owners protect what’s theirs. I graduated with honors from Harvard Law School and was mentored by a future Supreme Court Justice. My credentials and experience would make most lawyers drool.

In 2017, I ditched the courtroom for the family room, building a business that would let me spend more time with my family. I focused my energy and expertise on helping online entrepreneurs navigate the legal stuff and protect what’s theirs, and before long, I became the legal guy for online business owners.

Since 2023, I’ve been pouring my expertise into a SaaS product called Plainly Legal™, which serves as a “virtual legal department” for online business owners.

When I’m not working on Plainly Legal™ or creating new content to make the legal stuff easy to understand, you’ll usually find me hanging out with my family, running, or brewing my own beer.

Career Timeline

1999-2002
Harvard Law School
Attended and graduated from Harvard Law School with honors.
2002-2010
The Traditional Path
After law school, I pursued the path that most lawyers dream of... I clerked for a federal court of appeals just, worked at prestigious law firms, and served as a federal prosecutor.
2010-2022
The Road Less Traveled
In 2010, I opted out of traditional law in favor of an entrepreneurial path. I joined a 3-person law firm and later formed Klinck LLC. In these roles, I built deep IP law expertise and learned how to build businesses.
2017-Present
Moving Online
Since 2017, I've been running an online business focused on helping online business owners. Over the years, I've offered legal templates, courses, a membership, group coaching, and now our Legal SaaS solution.
2022-2023
Business School
Obtained an Executive Masters in Business Administration to deepen my knowledge of business building topics.
2025-2026
Software Engineering
As a software founder (and perpetual learner), I figured it made sense to pursue a Masters in Software Engineering.